Web Design Statistics to Keep Trending in 2024

There are over one billion websites on the internet. Therefore, if you are a web designer, it is important to ensure that your website is well-designed and provides a great user experience for your visitors. For this, you can implement a wide range of methods. One such method is staying updated with the current statistics. Although these statistics change over time, it is important to understand them to stay updated with the current trends. 

This blog covers some of the top web design statistics to keep trending in 2024. So, without any further ado, let's get started! 

General Web Design Statistics 

These are the statistics for 2024 that are not associated with any specific fields. The key general web design statistics for 2024 are as follows:

• There are more than 1.14 billion websites globally. 17% of these websites are active, while the rest (83%) are inactive.
• Among the total websites, 43.1% use WordPress.
• After WordPress, other popular website builders include Shopify, Joomla, Squarespace, and Wix.
• 50% of the customers believe that website design is extremely important for the business's overall brand.
• A user only takes a few glimpses to form an opinion regarding your website.
• 75% of users form their opinion based on the design of your website.
• According to Adobe, roughly two-thirds of people would rather read beautifully designed content than the same content in plain design.
• 38.5% of website designers believe that outdated design is the key reason visitors leave a website. 

From these general statistics, the importance of a good website design is rather clear. The good news is that you can easily start your website designing process with website builders such as WordPress. That said, these website builders do have a limitation on customization. If you want a customized website designing experience, the best option is to consult experts like Softbenz for website design services. 

Mobile Web and Responsive Web Design Statistics

In recent times, using the internet via mobile has become incredibly accessible. Therefore, it should not be surprising that more than half of the web users are mobile. Thus, it is incredibly important. The recent trends and statistics on mobile web and responsive web design are as follows:

• Roughly 58.33% of the internet is from mobile devices such as smartphones and tablets.
• 61% of internet users prefer companies with mobile-friendly website designs.
• 71% of web designers believe that non-responsive web design is one of the top reasons people leave a website. This is followed by poor functionality of the website.
• Roughly 53% of internet users say they won't recommend a business with a poorly designed website.
• Web designers also believe that decreasing the website loading times by just a small amount can significantly increase conversion rates.
• Roughly 32% of small businesses globally already have mobile apps, and 42% do not plan to make one in the future.
• Roughly 50% of smartphone users prefer using a company's website rather than using an app when browsing on a smartphone. The only users who use a specific app are the ones who are regular customers. An exception to this is when a company offers better features on its app when compared to websites.
• Google introduced global mobile-first indexing in 2018, meaning it typically uses mobile versions when ranking your webpages for Search engine result pages.  

As you may have seen from these stats, google and users in general highly prioritize mobile viewing. Therefore, your website must be designed and optimized for mobile users. Along with the design, it is also important for you to optimize the website speed for higher mobile retention rates.

On-Page Website Design Statistics

On-page website design refers to designing and structuring individual web pages to enhance the user experience. This process involves creating visually appealing and functional layouts for the content on a website. Since this aspect covers the part that users visit, it is extremely important to know the stats and stats updated. The top design statistics to keep trending in 2024 are as follows:

• Images, colours, and videos are the top visual elements consumers prefer in web design.
• 22% of the users look for eye-catching colours when visiting the website for the first time.
• Similarly, 21% leave a site because of off-beat colours.
• 46% of the people prefer blue on a website.
• 23% prefer yellow on a website.
• Only 8% of visitors notice whitespace when viewing the web. White space is still an important aspect of a website design.
• Likewise, only 18% of the viewers look at website font styles when visiting a website for the first time.
• 37% look at a website layout and navigation links when visiting a website for the first time.
• On average, users spend roughly 5.94 seconds looking at a website's main page.
• 88.5% of website designers state that 'flat design' is the most popular web design trend.
• As per a survey by Small Biz Trends, 70% of small business websites lack a CTA button on the homepage.
• 51% of people think complete contact information is the most important element, which is missing from many companies' websites.
• 84.6% of web designers said that one of the most common design mistakes small businesses make is crowded websites. 

These statistics provide a general overview of the web design trend in their current times. 

UI/UX Design Statistics

UI/UX is essential for users to interact with and experience the website. It is an extremely important aspect of website design. Therefore, staying updated with the ongoing statistics for this aspect is extremely important for business. 

• A good user interface can double the conversion rates of the website.
• When a good UI is combined with a good user experience, the user retention rate can quadruple.
• 31% of people think a good user experience is one of the top priorities for website designs.
• 88% of users are less likely to return to a website after a poor UX.
• Gen Z website users prefer highly personalized and intuitive UX/UI.
• Millennials typically have a low tolerance for anything that doesn't work as it should.
• Baby Boomers prefer simple and easy designs.
• 47% of visitors expect less than 2 seconds of loading time for a website.
• According to website-speed statistics, 2 seconds have an average of 9% bounce rates, while websites with 5 and 6 seconds have 38% and 46% bounce rates. 

As you may have seen from the statistics, UI/UX is highly important for website design. Therefore, it is extremely important to know the ongoing trends. The statistics show that Gen Z prefers a personalized UI/UX design, while older generations prefer a simple and plain UI/UX design. 

eCommerce Website Design Statistics 

The eCommerce landscape is rapidly evolving. Therefore, if you wish to stay on top of this rapidly evolving market, it is extremely important to stay on top of the ongoing market statistics and trends. The web design statistics to keep trending in 2024 for eCommerce are as follows:

• 78% of shoppers prefer eCommerce sites to include more images.
• Around 60% of consumers rate usability as an important aspect of an online shop.
• On the eCommerce sites and apps, 90% of the users continue shopping because of a good UI design.
• Mobile eCommerce sales reached $2.2 trillion in 2023
• Mobile devices make up around 60% of the total global ecommerce sales.
• 23% of small businesses globally do not have a website and solely rely on social media for sales.
• 24% of the small businesses without a website stated that they do not have a website because they do not know how to run one. 

Although 23% of small businesses do not have a website, it is rather easy to do so. They can simply contact top design firms like Softbenz or use a website builder like WordPress or Wix. 

Web Design Industry Statistics

Last but not least, let's talk briefly regarding the overall statistics of the web design industry. This industry has its share of trends and statistics that you should know if you wish to stay on top of the trends. The web design industry statistics to keep trending in 2024 are as follows:

• The global website builder software market hit 2.3 billion in 2022. It is expected to reach around 4.2 billion USD by the end of 2030.
• 81% of the customers believe that website design companies collect data for their benefit.
• The average speed of the first ten Google results is under two seconds.
• There are ten to twenty-five million eCommerce websites across the globe. 

These are some of the general statistics regarding the website design in general. 

Conclusion

Website design is a growing sector in modern times. Furthermore, it is one of the key aspects of a website as well. The thing here is that this sector is constantly changing. Therefore, if you are a web designer, staying on top of the web design statistics is important to keep trending in 2024. 

In this blog, we covered some of the key statistics regarding the statistics associated with web design. We hope you found this helpful. If you want further insights into the various aspects of web design, check out some of our other blogs. And if you want the best website design service in Nepal, please contact us at Softbenz. Thank you for reading till the end. 

FAQs on Web Design Statistics

Is the web design industry growing?

Yes, the web design industry is growing as it is projected to grow by 13% from 2020 to 2030. 

What percentage of website traffic will come from mobile devices in 2024?

It's expected that in 2024, mobile devices will account for over 65% of all website traffic worldwide, highlighting the importance of responsive and mobile-friendly web design.

What role will high-quality visuals play in web design trends in 2024?

High-quality visuals, such as product images and videos, will remain crucial for effective web design in 2024. Statistics show that most shoppers value product images and visuals when purchasing.

Will having a website be essential for small retail businesses in 2024?

A website will be essential for small retail businesses in 2024. Statistics reveal that many small retailers still lack an online presence, potentially missing out on a significant portion of eCommerce sales.